madeinitaly

BTICINO MAGIC AND VILLA BORNELLO

  • July 25, 2023

They are like the Valda Pads, like fiat 500, like the Bialetti coffee maker, like the Panini stickers. They produced hundreds of thousands of them. They are the plaques of Biticino, the famous 'Magic' series plates’ very widespread over the years 60 e 70, and also produced later.

A recent visit to Mil Science Museumagain , in particular in the area in which the Italian post-war industrial and consumer development was discussed, with examples such as Olivetti,Sip, brionvega, Seleco, it allowed us to see them posing inside their showcases.

Nothing rare, Therefore, however it is nice to think that a clean and linear object that has been part of the Italian costume, del design e del Made in Italy, also peep into the villa. Under, some specimens.

Some museum dudes, In short, like ours floor tiles.


CORPORATE EVENT?